BellaVitas

Privacy Policy

Vive agradecida, vive plena.

Last Updated: June 9, 2026

Effective Date: June 9, 2026

BellaVitas ("BellaVitas," "Company," "we," "our," or "us") is a Florida-based e-commerce business operating at www.bellavitas.store. We respect your privacy and are committed to protecting your personal information. This Privacy Policy describes how we collect, use, store, disclose, process, transfer, retain, and protect your information when you:

•     Visit, browse, or use our website and online store

•     Create an account or make a purchase

•     Interact with our advertisements, social media, or promotional content

•     Subscribe to email, SMS, or other communications

•     Submit reviews, photos, videos, or other user-generated content

•     Participate in contests, giveaways, loyalty programs, or promotions

•     Contact our customer service team

•     Otherwise engage with BellaVitas in any capacity

Our website and store are hosted on Shopify. By accessing or using our services, you acknowledge that you have read, understood, and agreed to the collection, use, and disclosure of your information as described in this Privacy Policy. If there is any conflict between this Privacy Policy and our Terms of Service, this Privacy Policy controls with respect to privacy matters.

We collect personal information from multiple sources and through multiple methods. "Personal information" means information that identifies or can reasonably be linked to you as an individual. Anonymous or de-identified data that cannot reasonably be linked to you is not personal information under this Policy.

1.1 Information You Provide Directly

When you interact with BellaVitas, you may voluntarily provide:

•     Contact details: full name, email address, phone number, billing address, and shipping address

•     Payment information: credit card, debit card, or other financial account details (processed securely through Shopify Payments and third-party payment processors — we do not store full card numbers)

•     Account credentials: username, password, security questions, and authentication details

•     Order details: items purchased, returned, exchanged, or added to wishlist

•     Customer service communications: messages, inquiries, support requests, and warranty claims

•     Reviews, ratings, comments, photographs, videos, and other user-generated content

•     Contest or giveaway entries, survey responses, and promotional participation

•     Social media usernames, creator or affiliate program information, and tax-related details where applicable

•     Any other information you choose to share with us

1.2 Information Collected Automatically

When you visit our website, we and our service providers automatically collect:

•     Device and technical information: IP address, browser type and version, operating system, device identifiers, and hardware details

•     Usage and navigation data: pages viewed, time spent on pages, referring URLs, links clicked, and shopping cart activity

•     Purchase and behavioral data: products viewed, added to cart, purchased, returned, or wishlisted

•     Session information: session recordings, click patterns, scroll behavior, and navigation sequences

•     Geolocation data: approximate geographic location derived from your IP address or device settings

•     Advertising interaction data: how you interact with our ads across websites and platforms

1.3 Information from Third Parties

We may receive personal information from:

•     Advertising networks and marketing partners

•     Analytics providers (including Google Analytics and similar tools)

•     Social media platforms (Facebook, Instagram, TikTok, Pinterest, YouTube)

•     Payment processors and financial institutions

•     Shipping and fulfillment providers

•     Fraud prevention and identity verification services

•     Data enrichment and customer intelligence providers

•     Shopify and its ecosystem of approved service providers

•     Publicly available sources

Information from third parties may be combined with information we have collected directly from you.

1.4 Information Collected Through Shopify

Our store is hosted and powered by Shopify Inc. Shopify independently collects and processes certain information necessary to provide its e-commerce platform, including transaction processing, fraud prevention, analytics, customer support, and platform improvement. Information you submit through our website may be transmitted to and stored by Shopify and its approved service providers, which may be located in countries outside your country of residence.

For full details on Shopify's privacy practices and your rights related to Shopify-processed data, please visit: https://privacy.shopify.com

BellaVitas and our service providers use cookies, web beacons, pixels, tags, SDKs, session replay technologies, and similar tracking technologies to operate our website, personalize your experience, analyze traffic, deliver targeted advertising, and measure campaign effectiveness.

2.1 What These Technologies Do

•     Operate essential website functionality and shopping cart features

•     Authenticate users and maintain account sessions

•     Analyze website traffic, user behavior, and engagement patterns

•     Personalize content, product recommendations, and advertising

•     Deliver and measure targeted advertising campaigns

•     Prevent fraud, abuse, and unauthorized access

•     Track conversion events and advertising attribution

•     Improve website performance, speed, and reliability

2.2 Our Technology Partners

Technologies may be provided by, or shared with, third-party partners including:

•     Shopify (e-commerce platform and analytics)

•     Google Analytics and Google Ads

•     Meta / Facebook and Instagram

•     TikTok

•     Pinterest

•     Klaviyo (email and SMS marketing)

•     Judge.me (reviews platform)

•     Payment processors (Stripe, PayPal, Shop Pay, and others)

•     Shipping and fulfillment providers

•     Fraud prevention and security providers

•     Other approved analytics and advertising partners

2.3 Session Replay & Monitoring

We may use session replay and behavioral monitoring technologies that record and analyze how users interact with our website, including mouse movements, clicks, scrolling, and navigation patterns. This data is used for analytics, customer support, fraud prevention, website optimization, and security monitoring.

By using our website, you acknowledge and consent to such monitoring to the extent permitted by applicable law.

2.4 Managing Cookies & Opt-Out

You have the following options to manage tracking technologies:

•     Accept or reject cookies through our cookie consent banner when you first visit our site

•     Modify your browser settings to block or delete cookies

•     Use device privacy settings to limit advertising tracking

•     Enable the Global Privacy Control (GPC) signal in supported browsers — we honor this signal where required by law

•     Opt out of interest-based advertising through the Network Advertising Initiative (NAI) at optout.networkadvertising.org

•     Opt out through the Digital Advertising Alliance (DAA) at optout.aboutads.info

•     Opt out of Google Analytics at tools.google.com/dlpage/gaoptout

 

We use collected information only for legitimate business purposes, including:

3.1 Processing Orders & Transactions

•     Receiving, confirming, fulfilling, and tracking orders

•     Processing payments, refunds, replacements, and exchanges

•     Providing shipping and delivery updates

•     Managing returns, warranty claims, and customer support requests

•     Administering loyalty programs, promotions, discounts, contests, and giveaways

•     Maintaining customer accounts and saved preferences

3.2 Marketing & Advertising

•     Sending promotional emails, newsletters, and product announcements

•     Sending SMS marketing messages (only with your opt-in consent)

•     Delivering personalized advertising across our website, social media, and third-party platforms

•     Delivering retargeting campaigns based on browsing and purchase behavior

•     Measuring advertising and campaign effectiveness

•     Operating affiliate, ambassador, creator, and referral programs

3.3 Website Improvement & Analytics

•     Analyzing customer preferences, trends, and behavior

•     Improving website performance, navigation, and user experience

•     Optimizing product offerings and content

•     Developing marketing strategies and business insights

•     Conducting internal reporting and performance analysis

3.4 Security & Fraud Prevention

•     Detecting, investigating, and preventing fraudulent transactions and chargebacks

•     Verifying customer identities and transactions

•     Protecting customers, our business, systems, and services

•     Investigating misuse, abuse, or unlawful activity

•     Enforcing our Terms of Service and other policies

•     Complying with legal obligations and responding to law enforcement requests

3.5 Artificial Intelligence & Personalization

We may use automated systems, recommendation engines, machine learning tools, and predictive analytics to improve product recommendations, website search functionality, customer support, fraud prevention, inventory planning, and marketing relevance. These technologies are not used to make legally significant decisions about customers without appropriate human oversight.

4.1 Email Communications

By subscribing to our email list, creating an account, or making a purchase, you may receive:

•     Order confirmations and shipping updates

•     Promotional emails, product announcements, and special offers

•     Educational content, tips, and brand updates

•     Abandoned cart reminders

•     Loyalty program and rewards communications

•     Survey invitations and review requests

You may unsubscribe at any time by clicking the unsubscribe link in any marketing email. Transactional emails related to your orders, security, or account will continue to be sent regardless of your marketing preferences. We do not sell, rent, or lease our email subscriber lists to third parties.

4.2 SMS / Text Message Marketing

By opting in to our SMS program, you consent to receive recurring promotional and transactional text messages from BellaVitas at the mobile number you provide. Message frequency may vary. Message and data rates may apply. Consent is not required as a condition of purchase.

To opt out at any time, reply STOP to any message from us. You may also reply HELP for support. For questions, contact us at customerservice@bellavitas.store.

We do not sell, rent, loan, trade, or otherwise transfer for profit any phone numbers or customer information collected through our SMS program to any third party.

If you intend to stop using the mobile number associated with our SMS program — including canceling your service plan, or selling or transferring the number — you agree to opt out before doing so. You are responsible for notifying us of any such change.

If you submit reviews, ratings, comments, photographs, videos, testimonials, social media content, or other content to BellaVitas, you grant BellaVitas a perpetual, irrevocable, worldwide, non-exclusive, royalty-free, sublicensable, and transferable license to use, reproduce, distribute, publish, display, modify, create derivative works from, and otherwise exploit such content in any media now known or hereafter developed, including for:

•     Product pages and website content

•     Email campaigns and newsletters

•     Social media posts and paid social advertising

•     Paid advertising campaigns across all digital platforms

•     Print, television, streaming, and other media

•     Promotional, marketing, and commercial materials

By submitting content, you represent and warrant that:

•     You own or have the right to submit the content

•     Your content does not violate any applicable laws or third-party intellectual property, privacy, or other rights

•     Your content is truthful and non-misleading

•     You have obtained consent from any identifiable individuals appearing in the content

If you participate in BellaVitas creator, ambassador, affiliate, referral, or influencer programs, we may collect additional information including:

•     Payment and bank account information for commission payouts

•     Tax identification information (W-9, W-8, or equivalent)

•     Social media account information and audience analytics

•     Referral tracking and attribution data

•     Content performance and campaign analytics

Creator and influencer content may be used in advertising and promotional campaigns as set forth in applicable program agreements. Participation in such programs may be subject to additional terms and conditions.

BellaVitas does not sell your personal information to third parties. We may share your information in the following limited circumstances:

7.1 Service Providers

We share information with trusted third-party vendors who assist us in operating our business, including:

•     Shopify (e-commerce platform and hosting)

•     Payment processors (for secure transaction processing)

•     Shipping and logistics providers (for order fulfillment and delivery)

•     Email service providers (Klaviyo and others)

•     Analytics and advertising partners (Google, Meta, Pinterest, TikTok)

•     Fraud prevention and identity verification services

•     Customer support platforms and tools

•     Cloud storage and data infrastructure providers

•     Review and rating platforms (Judge.me)

These service providers are authorized to use your information only as necessary to provide services to BellaVitas and are required to maintain appropriate security standards.

7.2 Advertising & Analytics Partners

We may disclose identifiers, browsing activity, commercial data, and device information to advertising and analytics partners for retargeting, attribution, audience creation, conversion tracking, and campaign measurement. Some of these disclosures may constitute "sharing," "targeted advertising," or "selling" under certain state privacy laws. Please see Section 10 (Your Privacy Rights) for opt-out options.

7.3 Business Transfers

In the event of a merger, acquisition, sale of assets, financing transaction, bankruptcy, dissolution, reorganization, or similar corporate event, your personal information may be transferred as part of the business assets. We will notify you as required by applicable law.

7.4 Legal Compliance & Protection

We may disclose your information:

•     To comply with applicable laws, regulations, or legal process

•     In response to lawful requests from government authorities, courts, or law enforcement

•     To investigate, prevent, or address suspected fraud, illegal activity, or security incidents

•     To enforce our Terms of Service or other agreements

•     To protect the rights, property, or safety of BellaVitas, our customers, employees, or the public

7.5 With Your Consent

We may share your information with third parties when you have provided explicit consent, such as when you use social media login integrations, request referrals, or direct us to share information for a specific purpose.

We retain personal information for as long as reasonably necessary to:

•     Fulfill orders and provide our services

•     Maintain your account and business relationship with you

•     Comply with applicable legal, accounting, tax, and regulatory obligations

•     Resolve disputes and enforce our agreements

•     Prevent fraud and protect our business

•     Support ongoing marketing and business operations

Specific retention periods vary depending on the type of information, legal requirements, and operational needs. When information is no longer needed, we take reasonable steps to securely delete or de-identify it.

BellaVitas implements commercially reasonable administrative, technical, and physical safeguards to protect your personal information, including:

•     SSL/TLS encryption for data in transit

•     Secure payment processing through PCI-DSS compliant processors

•     Restricted administrative access controls

•     Fraud monitoring and detection systems

•     Secure hosting infrastructure through Shopify

•     Regular security assessments and employee access reviews

Depending on where you live, you may have rights under applicable privacy laws. We will not discriminate against you for exercising any of the rights below.

10.1 General Rights (All Users)

•     Right to Know: Request information about the categories and specific pieces of personal information we have collected about you

•     Right to Access: Obtain a copy of your personal information

•     Right to Correct: Request correction of inaccurate personal information

•     Right to Delete: Request deletion of your personal information, subject to certain legal exceptions

•     Right to Portability: Receive a copy of your information in a structured, machine-readable format

•     Right to Opt Out of Marketing: Unsubscribe from marketing emails or SMS at any time

•     Right to Opt Out of Targeted Advertising / Sale or Sharing: Opt out of sharing your information for targeted advertising or other activities that may constitute a "sale" or "share" under applicable law

10.2 California Residents (CCPA / CPRA)

California residents have additional rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), including:

•     The right to opt out of the sale or sharing of personal information

•     The right to limit use and disclosure of sensitive personal information

•     The right to appeal a denial of a privacy request

•     Protection against discrimination for exercising CCPA/CPRA rights

To submit a California privacy request or to opt out of sale or sharing, contact us at customerservice@bellavitas.store with the subject line "California Privacy Request."

10.3 Other U.S. State Privacy Laws

Residents of Colorado, Connecticut, Virginia, Texas, Florida, and other states with comprehensive privacy laws may have additional privacy rights under their state's applicable law. BellaVitas will honor legally required rights based on your state of residence.

10.4 European Economic Area & UK (GDPR / UK GDPR)

If you are located in the European Economic Area or the United Kingdom, you have rights under the General Data Protection Regulation (GDPR) or UK GDPR, including:

•     Right of access to your personal data

•     Right to rectification of inaccurate data

•     Right to erasure ("right to be forgotten")

•     Right to restriction of processing

•     Right to data portability

•     Right to object to processing, including for direct marketing

•     Right to withdraw consent at any time (without affecting prior lawful processing)

•     Right to lodge a complaint with your local supervisory authority

Our legal bases for processing include performance of a contract, legitimate interests, compliance with legal obligations, and consent. To exercise your GDPR rights, contact us at customerservice@bellavitas.store.

10.5 How to Submit a Privacy Request

To exercise any of your privacy rights, please contact us:

•     Email: customerservice@bellavitas.store (preferred)

•     Mail: BellaVitas, Tampa, Florida, USA

We may need to verify your identity before processing your request. We will respond within the timeframe required by applicable law (typically 30–45 days). You may designate an authorized agent to make requests on your behalf; we will require proof of authorization.

10.6 Do Not Sell or Share My Personal Information

Certain disclosures of personal information for targeted advertising or analytics may constitute "selling" or "sharing" under applicable privacy laws. You may opt out of such activities by:

•     Using our cookie consent banner or privacy settings on our website

•     Enabling the Global Privacy Control (GPC) browser signal where supported

•     Contacting us directly at customerservice@bellavitas.store

Our products, website, and services are not directed to children under the age of 13 (or the applicable age of majority in your jurisdiction). We do not knowingly collect personal information from children under 13 years of age. If we become aware that we have inadvertently collected personal information from a child under 13, we will promptly delete it.

If you are the parent or guardian of a child who has provided us with personal information without your consent, please contact us at customerservice@bellavitas.store and we will work to delete that information promptly.

BellaVitas is based in Tampa, Florida, USA. If you access our services from outside the United States, please be aware that your personal information may be transferred to, stored in, and processed in the United States and in other countries where our service providers operate. These countries may have different data protection laws than those in your country of residence.

If we transfer personal information from the European Economic Area, the United Kingdom, or Switzerland to countries not recognized as providing an adequate level of data protection, we will rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses or equivalent safeguards.

By using our services, you consent to the transfer and processing of your information as described in this section.

Our website may contain links to third-party websites, social media platforms, and external services. We are not responsible for the privacy practices, security measures, content, or policies of any third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

Our inclusion of such links does not imply endorsement of those sites or their operators.

Product information provided through our website, advertisements, emails, packaging, or social media is for general informational and commercial purposes. To the fullest extent permitted by law:

•     Products are provided "as is" and "as available"

•     We do not guarantee uninterrupted website functionality

•     Individual results from product use may vary

•     Any health, wellness, or lifestyle-related statements are not medical advice

Customers with allergies, medical conditions, or other health concerns should consult qualified professionals before using our products.

To the maximum extent permitted by applicable law, BellaVitas and its affiliates, officers, employees, contractors, licensors, suppliers, and service providers shall not be liable for indirect, incidental, consequential, special, punitive, or exemplary damages, including but not limited to lost profits, lost revenue, data loss, business interruption, product misuse, personal injury, property damage, website downtime, or unauthorized access to information. Your use of our website, products, and services is at your own risk.

You agree to defend, indemnify, and hold harmless BellaVitas and its affiliates, employees, officers, contractors, licensors, suppliers, and service providers from and against any claims, liabilities, damages, judgments, losses, costs, expenses (including reasonable attorneys' fees), and fees arising out of or related to: (a) your use of our services; (b) your violation of applicable law; (c) your violation of this Privacy Policy or our Terms of Service; (d) your misuse of products; or (e) your submitted content or conduct.

BellaVitas may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or business operations. When we make material changes, we will:

•     Post the revised Privacy Policy on this page with an updated "Last Updated" date

•     Notify you via email to the address associated with your account (for material changes)

•     Provide notice as otherwise required by applicable law

Your continued use of our services after changes are posted constitutes your acceptance of the revised Privacy Policy. We encourage you to review this page periodically.

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us:

BellaVitas

📍  Tampa, Florida, USA

📧  customerservice@bellavitas.store

🌐  www.bellavitas.store

📦  7901 4th Street North, Suite 300, St. Petersburg, FL 33702, USA

For privacy-related legal correspondence, please include "Privacy Policy Inquiry" in the subject line of your email.

BellaVitas – Your Quality of Life